Fire Brand recently agreed to promote TiqIQ as its ticket broker of note.

This is the first time we are actively promoting a ticket company to buy tickets through us. Why are we doing this? The reason is because TiqIQ is providing a service we feel is in demand out there and that our readers would benefit from. This has been branded as Fire Brand Tickets, powered by TiqIQ.

What exactly is that service? OK, sure, they sell tickets and since you’re on a Red Sox blog I’m sure you can tell that these are tickets to Red Sox games. Why should you buy though Fire Brand Tickets?

It’s simple. Aggregated listings allow TiqIQ to comb all major sellers in the market and put them all in one location for one-stop shopping. Their advanced categorization breaks certain sections into zones, which allows you to find the best deal for an approximate location and view. No more having to comb section-by-section or row-by-row. Settle on a price, settle on a preferred location and let Fire Brand Tickets do the work.

Statistics, meanwhile, are provided to help you make the best choice on which tickets to buy. There are IQ ratings and TiqIQ statistics available to help you decide the best course of action.  Also, there’s no hidding shipping and servicing fees. You’ll know exactly how much each tickets cost before fishing out your credit card.

How about tickets at the last minute? Say you’re in Boston and are suddenly in the mood to attend a game. Problem: Game starts in one hour. Solution: Fire Brand Tickets provides a listing of e-tickets available that you can print. Compare this to StubHub, which stops selling tickets two hours before game. Not cool.

I know there are many different places out there all jockeying for your attention to buy tickets. It can be pretty easy to just go to RedSox.com and plug in tickets, but here’s the problem with that: RedSox.com doesn’t include ticket resellers, plus they charge an arm and leg (plus a couple ribs) on convenience fees. And good luck trying to figure out a game that has available and halfway decent seats. This is the first time Fire Brand is openly endorsing and promoting a ticket site as its own. This would not be happening if this wasn’t a service that I felt was a valuable resource for fans.

Please consider taking Fire Brand Tickets out for a test drive. If you like it, we’d love your business. If you don’t, that’s OK, too. What’s more important is you actually like the Red Sox.